What are renters actually looking for? That’s a question that plagues landlords and property managers every year. People naturally want homes that are comfortable, safe, and feature a level of functionality that suits their needs.
The trick is that those needs and preferences vary widely from renter to renter. Your best strategy if you have a property to lease is to use online search tools to see what the year is about. Look to real estate websites, amenity surveys, etc. to stay up to date on the demands.
Or make it easier on yourself and take a look at this list of the top seven amenities and extras that are the most popular with prospective tenants.
Furnished rentals
Furnished or semi-furnished units are in increasingly high demand. They’re especially sought after by first-time renters and people who are looking to start a family.
Furnished units are likewise the go-to choice for professionals who only temporarily reside in their city of work. The rent for furnished units tends to be somewhat higher than for unfurnished ones, but there’s little to no immediate investment in return.
Furnished or semi-furnished units spare the tenant the financial burden of having to buy furniture, appliances, etc. This kind of immediate saving makes the furnishing level one of the defining characteristics of a good rental property in the modern market.
Facilities access
Easily the top factor when looking for a rental home is the availability of local facilities. Renters want to be reasonably close to commercial zones, medical facilities, schools or kindergartens, and (if possible) their workplaces.
Failing that, there should at least be reasonably easy access to public transportation. There should also be readily available parking space. This can be a private driveway, a communal garage, or even a safe and guaranteed street parking spot for each rental unit.
Pet-friendly arrangements
When considering your ideal living situation, it’s crucial to take into account various aspects. If you’re in the US, one of these factors to consider when searching for apartments for rent in Charlotte, NC is the type of community they’re located in.
In addition to researching crime rates, facilities, and transportation options, renters are increasingly looking for pet-friendly spaces.
Online search tools are a great help in specific queries like that, because “pet-friendly” means more than just “pets allowed”. People want to ensure their furry family members can adapt to the new apartment, so they search for rentals in areas that include:
- Designated dog parks,
- Walk and play areas,
- Pet waste bins or stations,
- Pet washing services,
- In-house dog walking services, etc.
In-unit washer, dryer, and dishwasher
Renters don’t want to waste additional money on laundromats or waste time washing their dishes by hand. In today’s expensive and fast-paced life, appliances that make chores easy are one of the most searched-for amenities.
In addition, such appliances have to be up-to-date. There’s a distinct preference for stainless steel and built-in pieces that save space and last a long time.
Upgraded countertops that improve the home cooking experience are likewise popular, as more people turn to email prepping and healthier lifestyles.
Secure package storage
The world of retail is largely online now, so secure lockers or other storage for residents’ packages is a highly demanded feature. It’s especially important to renters who rely on delivery for basic life necessities, rather than buying just luxury or entertainment items online.
Package storage makes it easier for both tenants and property management. People can collect their shipments on their own time, and managers don’t have to answer for each parcel. Solutions like that also add to the unit’s accessibility.
Central heating and air conditioning
These two utilities are especially sought after in places with extreme temperatures. Units with central heating will particularly benefit from having a smart thermostat installed. The flexibility of home temperature is precious for a tenant’s comfort level.
With a quality smart thermostat, they can adjust the heating according to various factors, such as
- Time of day
- Weather
- Medical condition (e.g. fever chills, hot flashes)
- Occupancy (e.g. lower the temperature while on vacation)
In addition to tailoring their comfort, this handy option lets tenants influence their energy consumption. Potential renters will always appreciate the possibility of saving some on a bill.
Meanwhile, air conditioning is increasingly becoming an alternative. Quality AC units can be used to both cool and heat a home, and that kind of multipurpose equipment is increasingly popular among people who live in rentals.
Outdoor spaces
Pools, patios, enclosed yards, etc. are desirable assets no matter the local climate. They let tenants enjoy quality time with family and friends and enjoy the feeling of being outdoors without the inconvenience of traditional day trips.
In addition, outdoor spaces are invaluable to renters who work from home. It’s a great mental health asset to have a spot to unwind, take a bit of exercise, and otherwise rest from the confines of a home office.
So, let’s sum up. People’s ideas of comfort and functionality are highly individual, but there are some wants that remain the same. Functionality, security, and comfort will always be desirable in a rental unit.
You can provide that by making sure relevant facilities are close by, equipping your property with proper furniture and appliances, and being accepting of people’s pets.
In addition, it has a secure storage option for the modern-day delivery-reliant renter. Add bonuses like pools, patios, and other dedicated outdoor areas to make your property even more alluring and further increase your revenue.
